Nicki's Projects

Enter password to continue

Wrong password. Try again.

Nicki's Projects

Everything Forge is working on

Last updated: April 6, 2026
KPI Dashboard Google Ads Cooper's Arena Consulting Site Auxil MVHP Store HNG Store Recipes Health Labs Auxil Seed Prep Eulada Audit Tax Optimization
Trading and Investing

Day Trading Bot

Paper Trading
AI-powered 0DTE SPY/QQQ options scalping bot. Runs automatically Tue-Fri 9:25 AM ET.
Progress
  • 845 trades analyzed, strategy reverse-engineered
  • Bot built: indicators, signals, risk, orders, notifier
  • Day 1 (Apr 2): +$399, 5W/5L, 2:1 R:R
  • Scalp mode: 20% TP, 15% SL, 2-min cooldown
  • Runner mode: 4/5+ signals use trailing stop
  • Fix: auto-close leftover share positions on startup
  • Paper trading through April (collecting data)
  • Analyze results and optimize parameters
  • Go live with real money ($2K)

Crypto Bot

Live 24/7
24/7 BTC/ETH scalping bot with ATR-based dynamic exits. Running on Alpaca paper account.
Progress
  • Bot launched April 3
  • Updated: RSI 80/20, MACD 3/10/1, ATR exits
  • Weekend sizing at 50%
  • Peak hours awareness (13:00-17:00 UTC)
  • Monitoring performance with new settings
  • Review results and optimize
  • Go live

Investment Portfolio

Cash Settling
11-position portfolio on Alpaca Live. $2K funded, ACH settling.
Positions
  • GOOGL 15% | AMZN 12% | NVDA 10% | OXY 10%
  • MRVL 8% | FCX 8% | RTX 8% | IBIT 8%
  • UBER 8% | GLD 7% | TEVA 6%
  • ACH settling (2-4 business days)
  • Auto-rebalance monthly

Cooper's Arena

Live
Genetic algorithm trading bot evolution at coopercovey.com. 200 bots, 30 generations. Best bot: +4.63% return, 67% WR.
Progress
  • coopercovey.com live with SSL
  • Dashboard, leaderboard, code viewer
  • 200 bots evolved across 30 generations
  • Nightly cron job running
MVHP (Mountain View Hearth Products)

SEO and Content

In Progress
Category page optimization, blog content, GSC analysis, and parts finder indexing.
Progress
  • 10 blog posts (5 published, 5 drafts)
  • GSC investigation report (seasonal analysis)
  • Top 100 categories prioritized for content optimization
  • Parts Finder hub: 962 diagrams now on visible category page with search/filters
  • 301 redirect: /interactive-parts-finder/ to /interactive-parts-diagrams/
  • Sitemaps submitted to GSC
  • BC sitemap regeneration (962 diagram URLs, 24-48hr)
  • Removed generic FAQ schema from category template
  • Optimize meta titles/descriptions for 60 Quick Win pages
  • Beef up thin category content (top 25 priority pages)
  • Publish 5 draft blog posts

Google Ads

Ready to Launch
15 new [MVHP] campaigns built and ready. Waiting for review before unpausing.
Progress
  • Full ads audit completed
  • 15 campaigns built with [MVHP] prefix
  • Campaign strategy doc in Google Drive
  • Kill King pellet campaign (no traffic)
  • Keep Country Flame ($5/day)
  • Nicki to review campaigns
  • Unpause and go live

Landing Pages

Under Review
26 brand-specific landing pages rebuilt on BigCommerce with real products, Yotpo reviews, and model finders.
Progress
  • 26 pages rebuilt (lean template)
  • Real Yotpo reviews (52,600+ reviews, 4.71 avg)
  • Fixed: broken images, fake reviews, emoji rendering
  • Fixed: wrong URLs, company name, shipping claims
  • 8 mobile conversion fix prompts created
  • Nicki reviewing via Google Sheet
  • Apply mobile conversion fixes in Claude Desktop

Vendor Claims Process

Spec Complete
Vendor error workflow analysis, SOP, and NetSuite saved search dashboard spec. 50% HHT refractory damage rate identified.
Deliverables
  • Full claims process mapped (warehouse to accounting)
  • Vendor Claims SOP written
  • Michael's Brain Download questionnaire
  • NS Saved Search spec for vendor error dashboard
  • Share SOP with Kim/Kimmie
  • Build saved searches in NetSuite
  • Track HHT refractory data to negotiate damage allowance

KPI Dashboard

Live
Real-time business dashboard at dashboard.nicolettecovey.com. 5 data sources, YoY/MoM comparisons, auto-refresh.
Connected
  • BigCommerce, GA4, GSC, Google Ads, Klaviyo
  • YoY and MoM toggle
  • Auto-refresh every 5 min

Klaviyo Email Flows

Transitioning
$156K/90d email revenue. Taking over from Go Fish Digital ($2K/month savings). Forge builds campaigns via Klaviyo API.
Status
  • Flow audit completed
  • Go Fish campaign proofs reviewed (typo caught)
  • Transition email marketing from Go Fish to Forge
  • Build first Forge-managed campaign
  • Optimize Yotpo review request emails
  • Hook up Omnisend for Heat N Glo site

Go Fish Digital Replacement

Planning
Replace $145K+/year agency with AI automation. 90-day staged transition. Email marketing first ($2K/mo), then ads ($8K+/mo).
Timeline
  • Invoice verification (12.6% variable + $5,649 fixed)
  • Transition plan written and uploaded to Drive
  • Ads spend dashboard built (ads.nicolettecovey.com)
  • Month 1: Take over email marketing
  • Month 1: Shadow mode on Google Ads
  • Month 2: Take over feed mgmt + reporting
  • Month 3: Full takeover, cancel Go Fish
New Products

Auxil

Building
AI-powered help desk SaaS at getauxil.com. Built for MVHP first, then sell to other e-commerce. Core gap: Gorgias AI is Shopify-only.
Progress
  • Name finalized: Auxil (getauxil.com purchased)
  • Competitive research (14 platforms analyzed)
  • Pricing: $0.79/AI resolution, $39/agent/mo human tier
  • 8-chunk build plan created and customized
  • Big Claude: Chunk 1 mostly complete (auth, DB, project structure)
  • Tech stack: Next.js, Prisma 6, NextAuth v5
  • "Ally" as default bot name
  • Big Claude working through Chunks 2-8
  • Chat widget (Chunk 2)
  • AI engine with model routing (Chunk 3)
  • BigCommerce integration (Chunk 4)
  • Billing at $0.79/resolution (Chunk 7)
Key Decisions
  • Outcome-based pricing ($0.79-0.89/resolution)
  • Model routing: Haiku (routine) / Sonnet (complex) / Opus (escalation)
  • Target: 50-70% AI resolution rate (WISMO can hit 90%+)
  • Free tier: 100 resolutions/month

Shipping Protection

Legal Research Done
Self-funded delivery guarantee (like Route but keep the margin). Built for MVHP, potential SaaS product.
Progress
  • Legal research complete (Montana law reviewed)
  • Structure: "Merchant Delivery Guarantee" not insurance
  • MT requires $25K deposit OR reimbursement insurance policy
  • Nicki prefers insurance policy route
  • Montana attorney review
  • Get reimbursement insurance quote
  • Build guarantee flow into checkout

Celigo Replacement

Planning
Replace $13K/year Celigo iPaaS with custom BC-to-NetSuite integration. Contract expires March 2027.
Timeline
  • Contract terms mapped (expires ~March 2027)
  • Get NS REST API access
  • Build and shadow-test by Q4 2026
  • Cut over when contract ends

Thawd (Meal Planning)

On Hold
AI-powered meal planning PWA. Paused to focus on higher-priority projects.
Status
  • Concept, name, pricing, tech stack defined
  • Revisit when bandwidth opens up
Research and Ideas

Summer Product Expansion

Researched
Diversify beyond heating season. Fire pits, chimney supplies, grills, patio heaters.
Status
  • Research report completed
  • Evaluate vendor options
  • Add product categories to BC

Copyright Protection

In Progress
DMCA and copyright registration for 33,000+ product images. Competitor "Cozy Cabin" copying photos.
Status
  • DMCA notices sent
  • Copyright registration in progress
  • Full catalog image audit

NVDA Covered Calls

Ready to Execute
228 shares NVDA at $86.32 avg (+103% gain). May 1 $195 strike, ~$115/contract. Walked through strategy, not yet executed.
Status
  • Strategy walked through
  • Nicki to execute in Robinhood

Tax Optimization

Planning
MVHP has significant tax liability. CHoldings owns building ($720K/yr rent set by CPA). Need strategies to optimize.
Status
  • Research tax optimization strategies
  • Evaluate related-party lease structure

Marketing Platform

Idea
Internal tool (not SaaS). Extension of the MVHP Portal. Stores brand info, logos, Drive access per company. Prompt-to-email-campaign flow with image gen and live preview. Brands served: MVHP, HNG, Auxil, Eulada, Nicolette Covey consulting.
Status
  • Scope decided: internal, not SaaS
  • Build into existing MVHP Portal (i-stoveparts.com)
  • Add campaign builder mode alongside existing Email Writer agents
  • Wire image gen (OpenAI DALL-E)
  • Email preview renderer + Klaviyo/Omnisend send hooks
Community and Personal

Booster Club Auction

April 10
Whitefish Bulldog Booster Club auction. Jarvis (Whitefish Marine) donating pontoon rental.

Band Boosters Trivia Night

June 8
Trivia Night at Blackstar. New Orleans band trip 2027 fundraiser.

Homeschool Plan

Delivered
Curriculum for Zane (4th grade) and Milan (6th grade). Delivered to Google Drive.
Health

Health Labs

Live
Family lab tracker: Nicki, Mom, Logan, Cooper, Michael. Markers, reference ranges, trends, status chips, supplement gaps, action items.
Covers
  • Nicki: full April 2025 / Jan 2026 panels, DUTCH, mold, metals
  • Logan: 3-round timeline, hormonal + iron + methylation
  • Mom: Tier 1 panel designed, not yet drawn
  • Cooper: decide on baseline panel
  • Michael: awaiting lab data from Nicki
Open
  • Open Health Labs page →
Infrastructure

Security

Hardened
All credentials AES-256 encrypted. Firewall active. Fail2ban running. SSH key-only. All sites password protected.

Server Infrastructure

Live
DigitalOcean droplets running Caddy with auto-SSL. Partsfinder droplet (174.138.85.44), CCC droplet (64.23.131.198).
Services Running
  • coopercovey.com (arena)
  • dashboard.nicolettecovey.com (KPI)
  • projects.nicolettecovey.com (this page)
  • nicolettecovey.com (personal site)
  • Trading bot (systemd timer, Tue-Fri)
  • Crypto bot (systemd service, 24/7)
  • KPI dashboard API (systemd service)
Done
Waiting / In Review
To Do

Shared Files

Live
Files from Claude. Click to download.
Loading...